anáura
Culture, Hospitality and Contemporary Rituals.
A creative practice shaping stories, experiences and partnerships for brands and cultural projects.
For over two decades, I have worked with chefs, hotels, destinations and cultural brands to shape stories, experiences and partnerships that connect people, places and foster creative communities through authentic belonging.
With Anáura I open my practice as an experience design studio moving between cultural research, global-to-local storytelling and experiential programming.
Nourishing culture for branding and hospitality.
the way we are
As part of and with a global and transient creative network, we design concepts, narratives and partnerships for hotels, destinations, brands and contemporary projects across Europe, Latin America, Asia and Australia.
We understand locally to resonate globally.
the breathe of creation, a pulse, the guiding intelligence from within.
the way we work
As Anáura Studio -
We focus on cultural strategy, programming, partnerships and editorial direction for hospitality, media, destination projects and lifestyle brands.
From concept development to openings, launches and stories that travel, bringing communities, ideas and experiences to life.
Alongside tailored consulting, we work through two signature programmes, ReSet Sessions and ReWild Journeys, and offer writing, publishing and content development for emerging ideas.
The ReSet Sessions -
Immersive workshops and experiences, branded gatherings and white-label programmes designed for launches, openings, community engagement and creative development. From singular bespoke events to ephemeral takeovers, collaborations, community and long-term activation projects.
The ReWild Journeys -
Curated journeys, press trips and hosted explorations designed around food, landscape and local culture. Designed to foster meaningful connections and memorable impressions. A 360 execution, from concept to everlasting resonance.
what came before
Potato Head Bali
The Roots of Regenerative Living. Integrating international chefs and creative makers, our F&B programming merged purpose and fun through regenerative hospitality. From concept to execution, we aligned culinary innovation with sustainability, culture, design and wellbeing, delivering venues and experiences that connected people and place, inspiring a hope for change that has already shifted into a global story.
Six Senses Ibiza: The Beach Caves
A cosmopolitan beach club built on creativity and wellbeing. For the inaugural season, we curated content partnerships with leading photographers and illustrators, turning The Beach Caves into a cultural hub on the Mediterranean.
The World’s 50 Best Restaurants
Global event strategy and chef relations for the world's most influential culinary platform. We designed hosted experiences and produced activations that connected chefs, producers, media, and brands across five continents.
Diego Muñoz Global Projects
Creative direction and brand development for chef Diego Muñoz across 8+ restaurant concepts. From Andean soul food in Lima to Peruvian nikkei in Lisbon and Istanbul, we built a global chef identity rooted in heritage and contemporary craft.
who i’ve partnered with
The Social Hub • Melbourne Food & Wine • The Edition Hotels • Belmond Andean Explorer • Ritz Carlton Costa Rica • St Regis Cap Cana • Casa Bonay Barcelona • Bar Brutal Barcelona • Yakumanka by Gaston Acurio • Cantina Peruana • Room for Dessert • Sisterfields • PMY Copenhagen • Neolokal Istanbul • Elkano Getaria • Mexico Tourism Board • Marca Peru • Basque Culinary Centre • Mater Iniciativa • Terroir Talks • Food for Soul • Food on the Edge • Round Tables Tel Aviv • Google • Discovery Channel • Vice • Meitre • MWC
about the maker
Founded by Claudia Sofia Von, Anáura.studio is an independent creative practice working across culture, hospitality and contemporary rituals.
Over the past 20 years, Claudia Sofía has developed concepts, partnerships, events and communications for The World’s 50 Best Restaurants, Potato Head, Six Senses, tourism boards, chefs, hotels and lifestyle brands across Europe, Latin America, Asia and Australia.
Today, she advises hotels, destinations and cultural brands on experience design, positioning, programming and global-to-local storytelling.
Depending on the scope, Claudia works independently or assembles a trusted network of strategists, creatives, producers and operators to bring each vision to life.
We work with founders, makers and visionaries creating more meaningful ways of hosting, connecting and living.
Rooted in presence, curiosity and care, our approach is both strategic and intuitive, helping ideas take shape with clarity, cultural resonance and lasting impact.