Pamela Yung and Rosheen Kaul at Melbourne Food & Wine by Gourmet Traveller Australia

anáura

Jungle View

Strategy & sensory design for destinations and cultural brands

Culture & Culinary Experiences Studio

Palm Trees

A breath of creation, a pulse - the guiding intelligence from within.

we work across hospitality, culture, and wellbeing, co-creating experiences with purpose and intention. every project begins with a question, born from a place, a time, a breath.

Fields of action;

ReGen

  • Concept & brand design · Positioning · Market analysis · Visual direction

  • Culinary development · Guest journeys · Community growth · Partnerships

  • Narrative & visual direction · Events & collaborations · Press trips & Content

strategy & creative project direction

ReSet & ReWild

co-created curated experiences

  • Reset retreats, Rewine hours, craft, and conversation, exploring self-discovery and celebrating the art of conviviality; tasting the world unfolding.

  • Journeys into nature, taste & culture. From vision to post, or word-of-mouth.

Ayni & Appetites Lab

we help chefs and cultural creators define their voice, design their platforms, and build resonance through mentorship, content and live development labs.

talent & cultural resonance programmes

  • 6-week online program, up to 10 participants. Shaping narrative, presence and ecosystem with peers. Specialised editions based on industry and workflow.

  • Strategic clarity, value definition & productisation, for creatives, chefs and teams.

  • Pop-ups, Takeovers, Research and inspired product development that connect talent in new places to open the mind to new possibilities. Stories, collaborations & opportunities for rising voices. Where talent meets culture.

We craft today to inhabit the future

Together, we shape the future of hospitality - selected projects through time and continents.

Potato Head Bali

Chef Pam from Potong at Potato Head Bali

Six Senses Ibiza

The World’s 50 Best Restaurants

Diego Muñoz Projects

Chef Diego Munoz in Istanbul on food research for The Edition Bodrum

Chicas Chidas Worldwide

Naomi Samara for Chicas Chida Hi Hun Bali
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About me, and us;

Claudia Sofia Von and Brina Paska Chicas Chidas Hi Hun Bali

Creative conviviality at the core of everything we do.

Founded by Claudia Sofia Von; Creative Project Director & Global Curator in culture, hospitality and lifestyle.

For two decades, Claudia Sofia has been designing and directing layered experiences that connect food, people, and place.

She led the events program for The World’s 50 Best Restaurants and has collaborated with chefs, hotels, and cultural projects from Lima to Lisbon, Buenos Aires to London, Bali to Barcelona.

Her work moves between concept and emotion; between brief and impact. She builds frameworks that let connection happen naturally, shaping experiences that are human, sustainable, and alive.

Based in Europe, she works with an extended network of partners across Latin America and Asia.

portfolio
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